Dept of Health / Healthy Start Scheme

This scheme replaced the Milk Token Scheme and provides pregnant women and children in low income families with Healthy Start vouchers (currently valued at £3.10 each) which are only valid against certain products. Beneficiaries of the vouchers redeem them in multiple store groups.

We developed a fully managed and auditable processing system for retailers to register, make claims and process payments for the vouchers (including an in-house claim enquiry contact centre).

We sourced state of the art scanning machines and consulted with the client and suppliers on creative applications for optimal voucher processing. The watertight, fully auditable process allows us to make payments from Paymaster General's account.



Whirlpool brands use our cashback platform for their brands including Indesit, Hotpoint and KitchenAid.

The platform enables easy integration with existing brand sites and allows 100% digital experience with POP uploads and payments direct to consumer bank accounts via BACS. The system is intuitive and fully mobile device responsive. The customer experience is further enhanced by claim notifications (from receipt to payment) and rapid payment turnaround. We can also handle multi-currency campaigns from a single point of contact.

The client has access to an easy-to read live results dashboard and benefits from low set up costs and zero campaign postage costs.